Firm hosts local ABA Women Rainmakers program on April 23

On Tuesday, April 23, the American Bar Association (ABA) Women Rainmakers Local Program "Niche Marketing: Why, How To & Now What?" will be presented from 7:15 to 9 a.m. at the offices of Rader, Fishman, & Grauer, 39533 Woodward Avenue, #140, in Bloomfield Hills. This fourth installment in the Women Rainmakers' local programming initiative will focus on the power of niche marketing. In an interactive moderated program, attendees will explore why niche marketing works, how to choose a niche or two, and what steps to take to reach it. Lawyers at every career stage will learn how to better focus their business development efforts and resources to get more results. Elizabeth Jolliffe of Your Benchmark Coach and Rachel Smith of Rader, Fishman, & Grauer are the co-facilitators for the program. The program is free to all attendees, but registration is required by Friday, April 19. To register or for additional information, contact co-facilitator Elizabeth Jolliffe at elizabeth@yourbenchmarkcoach.com or 734-663-7905. Published: Thu, Apr 11, 2013

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