DETROIT (AP) — A billionaire businessman has apologized for his real estate company's controversial sign in downtown Detroit that says "See Detroit Like We Do" with an image of a majority white crowd.
Quicken Loans Founder and Cleveland Cavaliers majority owner Dan Gilbert posted on Facebook Sunday, saying the ad was "tone deaf" and his Bedrock company "screwed up badly."
The ad posted on a residential high-rise during the weekend of the 50th anniversary of the 1967 Detroit riots resulted in social media uproar. The campaign's photograph contradicted 2010 U.S. Census data indicating the city is more than 82 percent black.
Gilbert says the display posted Friday was only part of the final ad, but still distorted the company's message. He says the image was removed Saturday and the campaign has been "killed."
- Posted July 25, 2017
- Tweet This | Share on Facebook
Gilbert: 'We screwed up' on Detroit display ad
headlines Macomb
- Macomb County Meals on Wheels in urgent need of volunteers ahead of holiday season
- MDHHS hosting three, free virtual baby showers in November and December for new or expecting families
- MDHHS secures nearly 100 new juvenile justice placements through partnerships with local communities and providers
- MDHHS seeking proposals for student internship stipend program to enhance behavioral health workforce
- ABA webinar November 30 to explore the state of civil legal aid in America
headlines National
- Facing deadline, California debates way forward on bar exam
- ACLU and BigLaw firm use ‘Orange is the New Black’ in hashtag effort to promote NY jail reform
- Jury awards nearly $60M to former police officer for wrongful prosecution in sex assault case
- Court clerk staffers in New Orleans dig through landfill to find wrongly tossed court records
- Once-jailed county clerk asks Supreme Court to overturn right to same-sex marriage
- Person accused in machete attack among those with dropped charges amid defense lawyer work stoppage
